Activision to Rockstar: We Want Our Record Back
GTA V broke a total of six world records since its release last month, including reaching $1 billion dollars in revenue after being on sale for three days.
Of all the records broken, one was set by Activision last year with Call of Duty: Black Ops II, which had the record for the biggest video game launch ever.
â€œCongratulations to the team at Rockstar for their success,â€ said UK senior brand manager Kevin Flynn, in an interview with MCVUK. “We look forward to getting the record back before the next GTA title.â€
That being said, there’s nothing wrong with some healthy competition. But, if Karam’s “Next-Gen Launch Title Poll Results” are indicative of the sales success and anticipation level of Call of Duty: Ghosts, it’s not good for Activision. Maybe fans are tired of the same formula, or are tired of paying $15-$20 for a 3 map DLC? Or is the promise of even more fine tuned gameplay, squad offerings be enough to have the Call of Duty veterans to invest $60 and allow Activision to take back their record.